Performance Tool

CTR Curve Analyzer

Compare your click-through rate per position against industry benchmarks. Find queries with high impressions but low CTR. these are your biggest title tag and meta description optimisation opportunities.

Drop your GSC export here

Accepts .csv or .zip files from Google Search Console

How to get your data

  1. 1. Go to Google Search Console
  2. 2. Navigate to Performance → Search Results
  3. 3. Set date range to Last 28 days (no comparison needed)
  4. 4. Click Export → Download CSV
  5. 5. Upload the Queries.csv or .zip file here

What is this tool for?

The CTR Curve Analyzer compares your actual click-through rate at each position against industry benchmarks. It finds queries where you're getting less clicks than expected for your ranking. the biggest title tag and meta description optimisation opportunities.

Why it matters for SEO

Two pages can rank in the same position but get wildly different click-through rates. The difference is the quality of their title tag and meta description. If your CTR is below benchmark, you're losing traffic you've already earned through rankings. Fixing this is the fastest way to increase organic traffic without building a single link.

Key SEO & AI elements it impacts

  • Click-through rate by position versus industry averages
  • Title tag effectiveness measurement
  • Meta description engagement scoring
  • SERP feature impact on organic CTR (AI Overviews, featured snippets reducing clicks)
  • Revenue impact estimation from CTR improvements

What to expect by fixing it

Pages underperforming their CTR benchmark by even 2-3% represent significant lost traffic. A page with 10,000 impressions at position 3 should get around 1,000 clicks. If it's only getting 500, optimising the title and description could recover those 500 clicks per month.